The New Standard in Men's Hair + Beard Color

Hair color shouldn't hurt. No PPD, No Ammonia, No BS.

Find your shade

The BRUTUS Mission

Traditional dyes are messy, irritating, and look like shoe polish. BRUTUS is plant-powered and gives the man control over the outcome of the look by offering subtle, natural-looking results — no harsh chemicals, no guesswork.

Real customers

How to use BRUTUS

What's grey blending?

Grey blending with BRUTUS is all about time. The longer you leave it on, the more coverage you get. First-time users should start with 10 minutes to see how your hair accepts the color. 20 minutes delivers a deeper, richer blend. For the fullest coverage, leave it on for 30 minutes or more.

See more

Our commitment to sustainability

BRUTUS Hair + Beard Color maintains a firm stance on not being wasteful. Our packaging is recyclable, recycled, reusable, or biodegradable.

Recyclable

All packaging materials can be recycled through standard programs

Recycled

Made from post-consumer recycled materials whenever possible

Reusable

Designed for multiple uses to reduce waste and environmental impact

Biodegradable

Components break down naturally without harming the environment

Wholesale Request